Improved Customer Experience by use of Semantic Web and Linked Data technologies
With the rise of Linked Data technologies, there come several new approaches into play for the improvement of customer experience across all digital channels of a company. All of these
Advertising industry finally got to grips with the Semantic Web?
That the Semantic Web is based on “concepts” not on terms is maybe a small but nevertheless mind-blowing insight when it gets to assess its potential for the advertising industry.